Friday, 13 April 2012

Social Media and technology taking over?



You can also find kids on Facebook.
(source: www.googleimages.com)
 

Is the social media networking taking over our lives? Social media is indeed taking over our lives because these days we relate everything to it. Besides using it at home or for social reasons it is being used at work as a tool to communicate with the staff.  Sites like Facebook or Yahoo are used to disseminate information faster than you can say “quick”. It is good and it is being improved everyday as I read on The New Age, (11 April) about Facebook buying Istagram  for $1 billion which is a camera application used by social network users to share photos in the most effective and immediate way read more about Instagram deal  
What about when these networking sites don’t protect your private information?  What about when social network cause road accidents or kidnappings. But then again, which good PR campaign can change all this?- Resources and money!
The New Age( 13 April) published an article about “Go Digital South Africa” which is a new way of broadcasting that will be implemented in South Africa. Broadcasting will be moved from analogue TV to digital which will provide more clarity and sound and more TV channels. Digital TV is when signals are encoded and can be compressed to a minimum of 8 TV channels and can be provided in the same frequency as analogue which is transmission in form of electromagnetic waves. This is proof that technology is improving and taking over because schools are also implementing ways on teaching using i-pads. read more
One of the leading social networking sites.
(source: www.googleimages.com )
What about when social media disturbs us in the workplace or sends out the wrong information? Yesterday I went to a school appointment to find that the employee was not assisting me because of being on Facebook. What does this therefore say about the company’s image and communication? It simply sends out a message that they couldn’t care less about me or any other customer who needed help? This does not only happen at schools but also at supermarkets, hospitals or retail shops.
Twitter is also one of the social networks used these days especially by celebrities. They are able to build on their image by communicating instantly with their fans or the public, they just miss the plot when they tweet about anything and I mean anything, or when they say whatever because of the social network being instant and immediate. Social media is a great way of communicating but can ruin a campaign or a person when incorrectly used.


The logos at their best.
(source: http://www.googleimages.com/)
  Let your employees know that when they treat a consumer badly chances are that they won’t come back. Social media goes wrong when you do not know its' purpose, especially at work. Know the time to chit-chat and to work. It is therefore up to Public Relations Practitioners of companies and organisations to teach their staff members about the importance of social media.
Know what to say.
Don’t link personal information
Know how to use it… You will never go wrong.

21 comments:

  1. thank you for pointing out this information i wish that people who are already in work places can see this blog... very informative and from me... advice taken and thanx

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  2. Pleasure because it is then again through people like you who are not ignorant, who make a difference.

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  3. But then again, we can't blame a company for their employee's bad behaviour.

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  4. Yes I must say that the social media is taking over, it creates perceptions so whoever posts something on social networks has to be very rigorous with what they are postin. If its bad that can tarnish the image of the company, so companies need to have to a good social media training conducted by trained specialists

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    1. I agree, such things need training by specialists.

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  5. it is good that our consumers are able to give us feedback through social media because it gives organisations a chance to renew and chnage thier image of thier organisation to a good reputation

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  6. Yes social media and technology is taking over but you can not say people are ignorant because the pleasures of communication tools and techonology come with it, they are unintended.

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    1. What you stated is true because the effects of social media can be unintended or unintentional.

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  7. Social media can be a blessing and a curse, therefore people should use it responsibly and not abuse it. @ Kea, i believe it is the responsibility of the Company to ensure that they employ people who will not make their company look bad, so Companys need to fire these kind of people, since they are doing damage to its reputation.

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    1. Yes I believe that as an emplooyee of a company, one should take responsibility for their own actions, therefore suspension or being dismissed serves as a goood solution.

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  8. indeed social media is really taking over our lives in fact it has taken over our lives, i mean all we ever do is chat, browse over the internet. We even forget about the most important things in our lives. One minute without my cellphone i would go crazy and I so believe that most of us have experienced such a thing...

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  9. Yes it is true, social media made everything easier for everyone.But it takes one's reasons to use them.It can be taken as a disavdtange if used during working hours while one have to assist customers and it can also be seen as an advantage for Marketing online and other work related reasons.

    As for companies,I think that employers has a task to ensure that they employ people who will be able to differintiate between work and personal contacts.

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    1. Yes social media goes wrong when used during working hours for personal uses.

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  10. yes social media is taking over but it is up to companies to make sure they advice their employers hw to use social network in the professional world

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  11. Social Media is indeed taking over.At work social media should be used as an advantage for communication not as a disturbance at work

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  12. Without doubt, social media is the future! As it stands, I get bored when I have to read a solid newspaper or any other educational piece - I'm more comfortable with social networks. I see danger for newspapers in the coming years, people's jobs, particularly in the newspaper industry face an uncertain future!

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    1. Social media is taking over, I think print media though is at risk but it is still the most reliable source of information and will not be wiped out so easily.

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  13. Well social media and technology have taken over we just need to accept the fact that they make our lifes easier. Picture the world today without technology, do you think the organisations will survive in terms of communication? Social media and technology is our life.

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    1. It is hard to imagine life without technology, organisation are infact using technology and social media to communicate and advance.

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  14. social media has really taken over. i have to agree with you and also say that people still need to be educated about using social media as some of them post things that can ruin their or some elses life, just like the boys from Soweto who raped a girl and afterwards post a Video of the rape on You tube.

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  15. I like the point of teaching people on how to use social media as it has and does ruin people's lives and in many situations the victim cannot take back what is already out there.

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